Marketing Associate for Cogito Corporation in Boston, MA
Some responsibilities include:
– Assist in the development and presentation of sales content such as presentations, case studies, videos, email templates and demonstrations.
– Research and report on market and competitive trends.
– Create digital and social content including blogs, Tweets, LinkedIn posts, white papers, e-books and infographics.
– Be a key contributor in multichannel campaign design and execution.
– Participate in event planning and execution.
– Maintain marketing dashboards.
– Perform business generation activities including qualifying to inbound leads, generating outbound emails and phone calls.
– Work with the Product Team to identify and test new features.
– Work closely with the Customer Success Team to capture customer stories.
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